Startups are catching on traditional crafts stores

The head of Isfahan's Handicraft Association said selling handicrafts through startup markets has been increased in comparison to the same way in traditional markets.

Iran (IMNA) - Saying that summer is the best season to travel, Abbas Shirdel said, "the warm weather has caused a sharp drop in tourist arrival and handicraft guild has faced a lot of problems; some tradespeople in Naghsh-e Jahan Square have not sold anything so far. We hope that by the end of the season the number of tourist arrivals increases and the circumstances of the handicraft market gets better."

He then said, "the high cost of raw materials like copper and brass is a big challenge for handicraftsman; the surprising point here is that all primal materials are produced in Iran and none of them are imported items; for example, the price of 1 kilogram of copper has grown from 30 thousand tomans to 80 - 100 thousand tomans," he said.

"Selling handicrafts through startup markets has been increased in comparison to the same way in traditional markets," the head of Isfahan's Handicraft Association said.

"Training classes have been held for all shop owners in order to advertise their handicraft items in cyberspace like social medias and help them to acquire advertising and marketing strategies," Shirdel noted

News Code 384083

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